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Health & Fitness Enterprise gets a QA makeover

QA Transformation
Posted On 30 Sep 2021

Working with a US-based virtual Health and Fitness giant to reorganize their QA efforts across all their platforms and applications

Business Vertical:

Lifestyle eCommerce



Size of the firm:

Health & Fitness platform with over 3 million subscribers

Main Challenge:

Uplifting and Streamlining QA efforts


The client is an America-based yet globally operating leading Digital Health and Fitness conglomerate that owns three e-commerce applications catering to fitness and lifestyle. Qentelli partnered with the client to provide an end-to-end QA solution for validating all their applications, leaving no stone unturned.


Solutions Proposed

Qentelli performed a detailed assessment of the current state of the client’s QA systems. The review helped us understand that all the client’s applications are built using Service Oriented Architecture (SOA), thus require different approaches and strategies for efficient Quality Assurance. Qentelli proposed a Quality Assurance Framework that focued on Usefulness, Performance, Reliability, and Privacy of the given applications. These are the core objectives of this project.

What Qentelli Did

Enhanced Application Testing

According to the proposed integrated QA Framework, each application will be put through a Continuous Testing environment that involves the strategic implementation of the following testing methodologies.

  • Functional Testing
  • System & Integration Testing
  • Data Validation
  • User Acceptance Testing (UAT)
  • Test Automation

Localization Testing

The client’s applications are global multi-lingual, and it is important to test the applications from various Virtual Machines (VM) and OS with native language settings. We have localized the UI, web content, and hardware capabilities with various combinations of browsers and platforms for optimum results. The experience of working with massive multi-lingual applications in the past helped us pick the right tools to localize the application yet automate the testing efforts at the same time.

24X7 Support

In addition to QA transformation, we also assembled a round-the-clock QA team for the client which consists of an Onsite team and an Offshore support team that works under the guidance of a dedicated Project Manager. The Onsite team is responsible for distributing requirements document, developing the testing strategy, and providing instructions for the Test implementation. The Offshore team focuses on documenting the Test cases, preparing Test data, and creating Test reports.

Quality Intelligence

Qentelli established databases to acquire all the Test data and applied algorithms to measure and analyze the results.

Tech Stack



decrease in QA efforts


of Test cases are automated


decrease in Release Implementation Schedule


decrease in wait time for Build Deployments

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